Plan strategic accounts with segmentation, white space analysis, and joint business planning. Execute growth, retention, relationship mapping, and executive alignment across portfolios.
Courses in this academy
Introduction to Strategic Account Planning
A comprehensive introduction to strategic account planning for newcomers.
White Space Analysis for Beginners
Start your journey with white space analysis through practical examples.
Joint Business Planning for Beginners
Start your journey with joint business planning through practical examples.
Account Growth Strategy Fundamentals
Learn the essential concepts and foundations of account growth strategy.
Account Segmentation Fundamentals
Learn the essential concepts and foundations of account segmentation.
Account Growth Strategy Automation
Automate key workflows and processes in account growth strategy.
Introduction to Cross-Sell & Upsell Planning
A comprehensive introduction to cross-sell & upsell planning for newcomers.
Multi-Product Account Strategy Troubleshooting
Diagnose and resolve common issues in multi-product account strategy.
Account Growth Strategy at Scale
Learn strategies for scaling account growth strategy in enterprise environments.
Account Segmentation at Scale
Learn strategies for scaling account segmentation in enterprise environments.
Getting Started with Competitive Defense
Build a solid foundation in competitive defense from scratch.
Relationship Mapping for Beginners
Start your journey with relationship mapping through practical examples.
Account Risk Assessment Essentials
Master the essential building blocks of account risk assessment.
Account Review Meetings for Beginners
Start your journey with account review meetings through practical examples.
Executive Alignment for Beginners
Start your journey with executive alignment through practical examples.
Account Portfolio Management Hands-On Workshop
Gain practical experience with account portfolio management through guided exercises.
Relationship Mapping Hands-On Workshop
Gain practical experience with relationship mapping through guided exercises.
Executive Alignment Hands-On Workshop
Gain practical experience with executive alignment through guided exercises.
Account Portfolio Management for Managers
Equip managers with practical knowledge of account portfolio management.
Relationship Mapping Automation
Automate key workflows and processes in relationship mapping.
Advanced Account Portfolio Management
Deep-dive into advanced concepts and techniques in account portfolio management.
Advanced Strategic Account Planning
Deep-dive into advanced concepts and techniques in strategic account planning.
Advanced Stakeholder Management
Deep-dive into advanced concepts and techniques in stakeholder management.
Account Retention Tactics Troubleshooting
Diagnose and resolve common issues in account retention tactics.
Account Team Coordination Essentials
Master the essential building blocks of account team coordination.
Account Retention Tactics Cost Optimization
Reduce costs while maintaining quality in account retention tactics.
Strategic Account Planning Automation
Automate key workflows and processes in strategic account planning.
ROI Documentation Automation
Automate key workflows and processes in roi documentation.
Account Review Meetings at Scale
Learn strategies for scaling account review meetings in enterprise environments.
Account Risk Assessment at Scale
Learn strategies for scaling account risk assessment in enterprise environments.
Account Team Coordination at Scale
Learn strategies for scaling account team coordination in enterprise environments.