Managing Competitive Strategy Development

About this course

Build competitive strategies that create sustainable advanta

• 7 lessons
• 45 min
• intermediate

What you'll learn

• Define competitive strategy and sustainable competitive advantage
• Explain why some advantages are more durable than others
• Apply industry analysis frameworks to assess competitive intensity
• Identify opportunities and threats in the external environment
• Conduct a resource-based analysis to identify sources of advantage
• Evaluate the sustainability of internal strengths using the VRIO criteria

Finishing the course

• 28 knowledge-check questions along the way, so you know the ideas stuck before you move on.
• Watching is free and needs no account. Sign in to save your progress. Pass each lesson's quiz (60%+) to earn the certificate. Each certificate has its own public verification link to share, marked quiz-verified.
• Part of the Strategic Business Analysis and Competitive Strategy learning path. Enrol in the path and finish its required courses to earn one certificate for all of them.

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