Strategic Alliance Management for Managers
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About this course
Equip managers with practical knowledge of strategic alliance management.
- 7 lessons
- 45 min
- intermediate
What you'll learn
- Define strategic alliances and distinguish them from other forms of external collaboration
- Explain the main strategic and economic drivers that justify forming an alliance
- Identify the principal types of alliances managers are likely to encounter
- Articulate a clear strategic rationale and objectives for a proposed alliance
- Apply a structured screening framework to evaluate and prioritize potential partners
- Assess strategic fit, capability complementarity, and cultural compatibility
Finishing the course
- 28 knowledge-check questions along the way, so you know the ideas stuck before you move on.
- Watching is free and needs no account. Sign in to save your progress. Pass each lesson's quiz (60%+) to earn the certificate. Each certificate has its own public verification link to share, marked quiz-verified.